Football is king when it comes to making money as an independent sports bookmaker, but you need to have all your ducks in a row with your Pay Per Head provider when it comes to making the most of a new season in the NFL.
It does not really matter whether you are using the same price per head service that you always have or if you decided to shift your bookmaking business to a new PPH service. You need to take the time to make sure that everything is set up properly to handle all the action that starts to come in once the regular NFL season gets underway in early September.
Fortunately, just like all 32 NFL teams use the preseason schedule to prepare for a run at the playoffs and the Super Bowl in advance of opening day, you can use the NFL preseason to make sure that you and your entire customer base are on the same page when it comes to booking bets through your Pay Per Head’s online sports betting software. You may have added some new bettor’s since last football season so you want to make sure that they are totally comfortable with navigating the online software that is used to place actual bets. You may also want to offer a refresher course on using your online gambling software to even your most veteran NFL bettors just to make sure that they are up to speed on any changes or enhancements that may have taken place with this application over the past several months.
Another good reason why you should promote the NFL preseason games to your entire customer base is because this is also a great way to bring in some early football money. Maybe you can bundle your NFL preseason betting board with a wide variety of NFL futures and special player and team props to try and get bettors excited for a new season of games. It has been a long drought for your football only bettors so why not tempt them to try their luck on picking some preseason winners.
The big offshore sportsbooks operating online that you are always competing against for a sports bettor’s attention are loaded with special bonuses and promotions from the time NFL summer training camps start to open at the end of July. You do not have to give the farm away to try and compete with what they are offering new sign ups, but something as simple as a reduced commission on any NFL preseason game bet could be a great way to get the ball rolling to another highly profitable season of booking NFL bets on the regular season games right into the playoffs in early January. A reduced juice incentive is a great way to reward your loyal customers while trying to attract a few new ones to the fold.
To be successful as a private bookie, you want to always be out in front of things with the help of your Pay Per Head provider. If there are any issues or problems that need to be addressed, it is far easier to take care of things during the NFL preseason as opposed to waiting until the action really starts to pick up when the games start counting for real. This is also a great time to evaluate your Pay Per Head service as a whole. If you do feel like you need to make a change to a different provider, than the NFL preseason is a nice four-week window to make the transition from one PPH service to another as smooth as possible.